In 2020, the global esports industry is worth a whopping $1 billion. This shows how influential gaming is whether it’s attending Fortnite tournaments or watching the top YouTube gamers. If you’re obsessed with gaming and want to start a YouTube channel, you’ve come to the right place. Here’s how to start a gaming channel.
Find Your Niche
The first step on how to start pro gaming is to choose a niche so you can develop your voice. Gamers browse YouTube for many reasons, whether finding guides when they’re stuck on a level or a community of like-minded people.
Other categories include Humor/Show where you take images of gameplay and edit them to create a funny storyline from open-world games like World of Warcraft or Skyrim.
If you’re comfortable in front of the camera, start a “Let’s Play” gaming channel where you stream as you play your favorite game. Or record reviews of the latest releases as YouTubers browse these to find more about the gameplay.
Choose a Name
You must create a name that’s simple, and broad.
Even if you play one genre, you don’t want to try another type later and find your name clashes with the content.
When you’ve got the name, create a personalized logo so viewers instantly know it’s your channel once they land on your page. Most gamers use a smaller icon, for their channel’s thumbnail, and a larger wordmark logo for their banner.
Brainstorm Ideas for Gaming Content
Struggling for content ideas?
Decide which game you want to create a video about and check VidIQ’s ‘Most Viewed’ to see what people are watching in real-time.
Note the questions viewers are asking and create a video on answering their queries.
Choose Titles and Keywords
Take time to craft a title for your channel and individual ones for your videos. A great way to find suitable keywords is to see what competitors are doing.
For instance, if you’re going to create content about Call of Duty: Warzone, search the game on YouTube and check the most popular titles.
You should also use a free keyword planner tool to find relevant tags for your videos. It’s important to note, that you can post keywords for your channel and every video you upload.
Get the Right Equipment
You must have a gaming room with an ergonomic chair and seat cushion so you’re comfortable when you’re playing games and editing videos.
Aside from your computer and console, you must invest in a video recorder. You don’t need to break the bank, it just needs to shoot in 1080p so webcams or desk-mounted digital cameras work well too. And don’t forget to get a quality microphone so your audience can hear you.
You must also get screen capturing software so the video and audio quality isn’t compromised. Those recordings from their computer should use Open Broadcaster Software (free), popular among other gamers.
If you’re filming from your console, get a capture card so you can record and save videos from your console through HDMI which you can edit on your computer.
And no gaming setup is complete without robust video editing software. Editing is a lengthy process but it lets you imbue your unique style into your videos. Plus, you can cut out long silences or constant “ums” so viewers aren’t bored.
A major bonus is there are many free options like DaVinci Resolve and WeVideo.
Create Compelling Video Thumbnails
Video thumbnails are like mini billboards so you must make them captivating and unique. From your gaming room, browse other thumbnails and see what draws your eye and compels you to click.
The best video thumbnails feature bold colors, a key screenshot from the video like a face reaction, and text to create interest. Once you’ve decided on a format, stick with it, so it strengthens your brand identity.
Grow Your Gaming Channel
You’ve got your setup, brand, and content ideas ready so it’s time to grow your channel. A surefire way to grow your channel is to cultivate an online community and converse with your viewers.
Subscribers have taken time to consume your content so your relationship with them must be the main priority. Aim to upload at least once a week, produce authentic videos, and remember to reply to everyone’s comments to show you care.
Promote your content on social media so your current followers boost your videos so other YouTubers find them.
You should also grow your content and communication on other platforms in case your channel somehow gets suspended.
YouTube doesn’t only do this for offensive content but if you’ve accidentally violated their community guidelines, terms of service, or copyright so only use royalty-free or your own music.
If you’re temporarily suspended, tell your followers via social media so they know what happened and when you’ll be back.
That’s How to Start a Gaming Channel
Now you know how to start a gaming channel. Before you start, brainstorm names and the type of content you want to produce. Decide whether you prefer walkthroughs, reviews, or “let’s play” videos so you have a strong video format. Once established, create a community by promoting your channel on social media so other users on YouTube can find your videos.
Most importantly, be authentic and upload regularly. Good luck!
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